Marketing Assets for Lilu

Creating a diverse range of marketing assets is essential for effectively promoting the Lilu brand. Below are the various types of marketing materials developed to enhance Lilu's visual identity and engage its audience.

Animated Assets for Social Media

Utilizing Adobe Illustrator and Figma, eye-catching animated graphics were designed to capture the attention of users across various social media platforms. These animations include:

• Short Promotional Videos: These videos feature key brand messages and product highlights, designed specifically for platforms like Instagram and Facebook.

• Animated GIFs: Lighthearted and engaging GIFs were created for use in posts and stories to foster a lively brand presence.

• Instagram Stories: Custom animated templates were designed for Instagram Stories, promoting events, sales, and new product launches in a dynamic way.

  
  
  
  
  
  

Static Assets

In addition to digital formats, static assets were designed for traditional marketing channels:

• Flyers: Eye-catching flyers were developed for local events and in-store promotions, showcasing Lilu’s products and special offers.

• Postcards: Engaging postcard designs were created for direct mailing campaigns, featuring compelling visuals and calls to action.

• Print Advertisements: Designs for magazines and newsletters were crafted to reach a broader audience, focusing on quality imagery and clear messaging.